When we were designing the opening titles for Amazon Prime Video's Farzi, we decided to dive headfirst into the weird and wonderful world of Indian currency. Our goal was to create a world that felt authentic and familiar to Indian audiences, so we drew the monuments, patterns, and emblems from these notes as faithfully as possible.
By using these elements as the basis for our designs, we were able to create a cohesive and visually striking world that drew viewers in. We wanted to take these familiar elements and use them in new and unexpected ways, creating a world entirely made up of Indian currency notes.
Watch the show here!
Visual Development, Design and Animation:
Mehr Chatterjee, Aditya Dutta
Additional Artwork:
Aarti Bhalekar
Direction:
Yashoda Parthasarthy
Creative Producer:
Vijesh Rajan
Color-Grading:
Sidharth Meer (Bridge Postworks)
Storyboards:
Thiyagaranjan S
Animatic:
Goba Gonsalves
Editor:
Chandrashekhar Parab (Magic Farm Studios)
3D Note burning:
Viraj S Patil, Raman Wyas, Ettienne Jacques, Parthiva Yashowardhan
Junior Designer:
Associate Designer